Regional Sales Manager - Baton Rouge West

Come Grow Your Career With Us! Capitol City Produce is looking for a competitive and customer-focused sales leader who likes to work hard, play hard and celebrate wins.



  • Owns the overall profitability and sales growth of the Baton Rouge West region, which includes Baton Rouge, Thibodaux, Houma, Lafayette, Alexandria and Lake Charles
  • Works with the VP of Sales to create and exceed annual sales targets
  • Leads, manages and develops a team of sales representatives who are directly responsible for profitable sales growth, managing credit terms and balances, anticipating customer needs and providing solutions to problems through our CRM system
  • Generates leads and makes cold calls on prospective customers, growing new territories and expanding sales reach
  • Communicates and builds strong relationships with new and existing customers
  • Negotiates deals and contracts for multi-unit opportunities
  • Attends networking meetings and industry events in all territories
  • Arranges business meetings with prospective customers and holds business reviews with top customers
  • Keeps up with practical working knowledge of the company's complete product line
  • Researches the territory to identify opportunities and risks
  • Monitors and understands the competition's presence in the market and develops competitive strategies to gain market share


  • Degree in Business and/or a minimum of 5 years of experience in sales and sales management
  • Food service industry experience a plus
  • Exceptional presentation skills as well as strong verbal and written communication skills
  • Ability to coach and lead others by creating a motivational environment and maximizing opportunities for growth
  • Customer service orientation and empathy
  • Critical thinker with analytical skills and forecasting ability
  • Embraces new technology and proficient in Google Suite and/or Microsoft Office Suite
  • Ability to frequently lift 25 lbs
  • Reliable transportation with valid driver's license and no DUI convictions within the past three years
  • Able to work a flexible schedule when needed, including Saturday and Sunday

We offer:

  • Medical, dental and vision insurance
  • 401(k) retirement plan
  • Paid time off and holidays
  • Company paid life and AD&D insurance
  • Supplemental insurance including life, accident, cancer, critical illness and short-term disability

Capitol City Produce is a family owned and operated wholesale produce distributor rooted in core values that create an incredible work environment and team culture. We're on the move and kicking off a new warehouse and office expansion to be completed in the fall of 2024. Come and be a part of our growth!